Tag Archives: music

Is Your Marketing Passive or Engaging?

I recently read the book “The 24 Hour Customer” by Adrain C. Ott. In the book, the author explains a phenomena¬†we all experience but perhaps do not realize. The human brain is so bombarded with advertising, that the brain has … Continue reading

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Being a fan in Music and Business

In the music world, fans are everything. They are the bands customers. They buy the albums, concert tickets and merchandise. When a band announces that a member of the band has left the group, it can dramatically affect the fans. … Continue reading

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